Amen! When I first decided to buy a new car back in late 2006, I didn't even consider the "big three" for a variety of reasons to include...
1: The quality just isn't there anymore.
2: I wanted a
fun car that was also fuel efficient.
3: I didn't want a car that looked like every other car on the road.
4: I wanted a car that has good performance, comfort, economy (yes I know I said basically the same thing in #2) and creature comforts.
I was originally going to buy a VW Jetta TDI (diesel for those who don't know what TDI means) but then I found out that VW wasn't going to sell them in the USA for the 2007 model year and possibly not for the 2008 model year due to gas stations in the USA not being 100% compliant in selling Ultra Low Sulfur Diesel.
I started researching Japanese cars but I just didn't want to drive a Japanese car. Everybody and their brother drive Japanese cars. Yeah, they are rated pretty high in quality but they all look alike and are cookie-cutter cars just like most of the American cars.
As I was researching the Japanese cars on the web, an ad for Mini popped up. I had totally forgotten about them! I always wanted to test drive one so I hopped in the Battlestar Galactica (my truck) and drove over to CF on the spot. I was hooked during the test drive. The lack of BS high pressure sales tactics, "let-me-pull-your-credit-report-before-you-test-drive-it" and the genuinely friendly nature of the folks at CF impressed me. When I got home I started researching and learned about "youification" and the coming new R56 model. I called Mike and asked him to let me know when an R56 S would be available for a test drive though I had already made up my mind that I wanted one. Then I found this website and NAM. The rest is history.

If the quality of American cars was to make a comeback, were priced more appropriately, were
NOT cookie-cutter cars and were more configurable, I probably would buy one in the future.